Managing your business bookkeeper and learning the advantages to outsourcing your bookkeeping needs

  • March 30, 2015
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Outsourcing has become the main solution to most businesses wishing to cut down on their overhead and business expenses.

But is it truly possible to outsource everything to maximize your savings?

Most commonly outsourced jobs are related to those in the field of telecommunications, graphics and writing. Transcription is also one of the jobs commonly outsourced. As more and more jobs became outsourced, it also became evident that accounting and bookkeeping needed to be added to the market.

Outsourced accounting and bookkeeping services are pretty new to the business process outsourcing niche due to the fact that it deals with pretty sensitive information.

So how can you go about managing your business bookkeeper and maximize the advantages you can derive from outsourcing?

Constant and open communication should be established between you and your local, e.g. Northern Beaches bookkeeper. This means that all transactions and receipts you have either issued or received should be sent immediately to your bookkeeper for proper accounting and recording. An immediate transmittal via electronic means is an ideal solution so that the transfer is instantaneous. At the end of the week, the physical receipts should be sent via snail mail for proper recording and comparison between electronically sent messages regarding your purchases and business expenses as well as sales transactions, if any.

This process can then be duplicated on the second and succeeding weeks.

To properly manage your bookkeeper, request for a transmittal of all the recorded transactions you have sent in from the previous week. This information should already be in the books for proper accounting.

In a sense, there is going to be a constant exchange between you and your bookkeeper to keep each other updated on all the entries made in the books.

One way to properly outsource your bookkeeping needs is to get a company that offers this service. Although it is much pricier than outsourcing it to an individual, you can rest well knowing that the company you hired already has a set system to properly facilitate your bookkeeping needs. There is also a system of penalties should they fail to update your records on time.

Managing your bookkeeper will take a lot of vigilance on your part. You can monitor your bookkeeper at least once or twice a day to ensure that everything is going smoothly. This should probably take about an hour or two of your day but that time is well spent knowing that your books are in order if and when you need to have someone check your assets.


Mommy Makeovers For Business Owners

It is very hard to juggle the responsibilities of being a mom while managing your own business. In fact, many would argue that doing both at the same time would necessarily result in the inability to carry out one without sacrificing the other. Motherhood entails time and dedication; so does managing your own business.

Doing both can be so strenuous such that you lack the time to take care of how you look. Always busy and perennially on the go, you lose valuable time to prep yourself. Worse, you lose much-needed rest, which ultimately results in an unhappy demeanor and a less than positive disposition.

But it need not be this way. If you feel you have sort of neglected yourself because of the pressing concerns and responsibilities that come with being a mom and a business owner, then it is high time that you avail of mommy makeovers from a top rated surgeons in New York for business owners.

Makeovers vary in degree. Of course, you need not resort to extreme makeovers that would make other people look twice in disbelief as if you were indeed the old person they knew. In fact, you can start small. A haircut, maybe? Other ways on how to go about a makeover include going on a trip to the spa to rejuvenate your mind, body, and spirit; visiting a derma clinic for a facial and other skin procedures; having your makeup done differently to exude a more glowing demeanor; and updating your wardrobe.

You can either do this alone, provided that you have done ample research to determine which procedure or style fits you better than those that you are currently using. As an alternative, you can also avail of professional services to help you proceed with your makeover without any worries or stress. These professionals will take care of everything you need, such that all you need to do is set up an appointment and let them do their magic on you.

All told, mommy makeovers for business owners are a great way to not only make yourself look better, but also to inspire greater love in yourself and promote renewed vigor in what you do. When you look good, you feel good. And when you feel good, you are able to attend to your tasks with a more vibrant outlook.

So yes, you can be a great mom while still being an equally great business owner. Now is as good a time as any to get started on that much-needed makeover.


Photobooths for your Corporate Event or Trade Show

Tired of having the same old stand that struggles to attract visitors at a large trade show? Branded photo booths are brilliant for attracting crowds, interaction and more business prospects.

Photo booths can be also used to jazz up your corporate event, get customers, employees in the booth for a picture to remember! These will be naturally shared on Social Media to spread brand awareness.

Rather than investing in a photo booth (well over 10k), we recommend contacting a local photo booth company. Or OMG! Entertainments Kent, based in the South East – they have a huge selection and do whitelabel branding.

Check out this infographic they designed, you could even get your own branded props designed?

Props

 

 


Top Rules for Running Effective Pay Per Click Campaigns

AdWords Account

Your AdWords account can provide invaluable help, but only if you arrange it properly. Ideally, your AdWords account should contain one campaign per product. Setup ad groups and try to limit the number of ads to 4 per group. If you do this, it would be easier for Google to monitor the click through rate.

Outsourcing your adwords makes sense to let you concentrate on running your business. It can be a minefield and always hire an official Google partner local digital media agency.

Determining Goals

Make sure you understand your business goals, mission, and vision first. This allows you to target the right keywords that will eventually bring the business to the attention of the target market. Being unsure of exactly what the company is all about results to a disturbed and random keyword optimization system.

Set a Limit for CPA

Maximum CPA is the amount of money you’ll be paying for the campaign without suffering from a deficit. This isn’t as hard as it sounds – just make sure that your campaign wouldn’t cost more than the product you’re selling. For example, a $10 product should have a $10 campaign budget; otherwise, you’ll be losing money instead of earning more.

Conversion Tracking

How would you know if your campaign is successful without the use of conversion tracking? There are lots of ways to approach internet marketing, so it makes sense to track every technique you’re using to find out which one is actually making you money. In the case of PPC, conversion tracking is your best way of making this possible. The tracking system tells you if people who clicked your ads actually purchased the product. If they did, what keyword got them in your site in the first place? What other factors may have affected their purchase? Knowing all these makes it possible for you to tweak your campaign a little for better earnings.

Optimise your Campaigns

This seems like a no-brainer, but a lot of marketers actually have problems with this. The fact is that you don’t have to launch a full marketing blast when a targeted approach will do, based on the services/products offered by your company. For example, if you’re a local business, then this means that your PPC campaigns should be targeted within your immediate area. Doing so beyond that would only be a waste of your time and money. Note that optimization is not something you’ll have to do once. Campaigns must be re-evaluated on a routine basis as you change with the demand.

Use Tools

PPC marketing tools not only helps you manage everything but also significantly shortens the amount of time you spend with the campaign. This gives you the chance to focus on other, more important aspects of the business.

 


Loans

Types of Business Loans

There are many types of business loans available. There are short term loans, long term loans, and lines of credit. But if you are a startup company looking for a loan to get your business off the ground then you might find it difficult getting approved for one of these loans at a bank. Fortunately, the U.S. Small Business Administration helps entrepreneurs and startup businesses secure the financing they need to get their organization up and running. The SBA does not actually loan any money to the borrowers. Instead, they work with banks and local lenders to help make it easier for the borrower to get approved for the loan. Basically, the SBA is promising to back the lender on the loan in case the borrower defaults in the future. This makes the lender less nervous about issuing a loan to a new business owner.

When you are finally eligible to get approved for business credit, you need to decide what type of loan you actually need. You can’t just take out a $1,000,000 line of credit with no business plan or purpose for the money’s intended use. All business loans and credit lines have to be issued for some specific reason. Long term business loans are generally issued to either established businesses or new businesses that have an impressive business plan. The money from this loan will go towards leasing commercial property, business expansions, inventory, supplies, advertising and so on. Long term business loans are the hardest to get approved for, but they are the most beneficial to any company. So make sure your business plan spells out how you will use the money because this is what loan officers want to see. If approved, you will only have to make monthly payments on the loan. It’s always best to compare on a similar site to: www.xcse.dk

Short term business loans are typically issued to businesses that need funds right away. This could be to purchase additional inventory, fund their accounts payable, or small emergency projects that will sustain its operation. Short term loans do not require monthly payments, but they have to be paid back by a certain agreed upon date.
Finally, there are business lines of credit. These credit lines are not intended to solve any big emergencies or expand the company. Instead the lines of credit are a reserve cash flow that business owners don’t have to make payments on until they actually use the credit. This reserve is better for smaller business issues, like purchasing new tables for your restaurant or hiring a plumber to fix a toilet in your establishment.